Together with the great agency Garbergs, we refined and expanded the Matfulness on the Go concept for their client, Ploq - where illusion took center stage as a gateway to the ultimate reward: Ploq’s extensive food selection. Together with Garbergs, we evolved the original plan from producing a TVC into more tactically versatile content, incorporating adaptable graphics that enabled seasonally tailored messaging throughout the year.
Fourteen unique creative executions in multiple formats and lengths - ensuring both impact and flexibility, all while keeping the magic of Matfulness alive.